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3 Easy Hacks to Increase Conversion Rate

Whether you are in marketing, sales or BD team, your ultimate goal is to convert visitors to customers. We’ve touched on how important data is to your sales strategy, but how can you really increase the conversion rate?

Let’s go deeper on strategy as we’ve come down to three easy and innovative ways to help you do so. Here is important things that you need:

1. Easy-on-the-Eye but catchy Website

Your website appearance matters more than you realize. I am sure you have had people telling you, “Go and make a good first impression.” That applies to your website looks, too! What people think when they first see your site matters, and that first impression usually sticks with them. Perhaps you want to hire a web designer who understands your brand and goals to communicate those to your visitors and customers.

2. Pay Attention to Mobile Users

People browse on the go these days, on their way to and from work, to and from school, etc. Even payment is made easier on mobile. People don’t really browse through desktop anymore, and you have to adapt. So if you haven’t pay much attention to mobile users, you should. Learn what mobile users’ behaviors are to plan a strategic marketing plan.

3. Don’t Underestimate the Power of CTA (Call-to-Action) Button

So the website is looking great and is mobile friendly all you have to do is make sure you have to invite the visitors to take action. Use creative CTA (Call-to-Action) buttons like: “Grab it Now”, “Get Started” or “Send Me Specials Now” and make sure you use Eye-Catch colors.

Keep track on your CTA Buttons and measure the clicks. If traffic is high on the page but no action taken you may want to re-check your CTA buttons. Visit here to learn more about how A7 IoB can help you manage your data and make a better decision.


  1. […] have been reading books and articles about how to boost sales and conversion rates, yet you are far from succeeding. This may relate to many SME business owners out […]

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  3. […] Therefore, your headline has to grab readers’ interests and appeal to their emotions to motivate them to take action, that is, to purchase your product or service. For example, you could use superlative words like “best”, “biggest”, “most” in your headlines to generate interest in your content. What is better is if your readers become so responsive to your content that they share it among family and friends on social media, further increasing your website traffic and possibly increasing the chances of sales. […]

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